The subtitle of the New York Times article is misleading if not flat out wrong: "The suit focuses on the advertisements that generate a vast majority of the company’s profits." The DoubleClick ad exchange most certainly does not generate the vast majority of the the company's profits. Search ads are completely independent of this lawsuit.
In the context of the article (which also talks about the other separate case brought against Google) the fact that this goes after advertising - which does "generate the vast majority of the company's profits" is accurate in the emphasis on Google's income. The fact that it only goes after one part doesn't make that untrue or misleading.
