I am not a lawyer, but I do know that in US law statutory damages are $750 to $30,000 at the discretion of the court. Per infringement. Willful infringement increases that maximum limit, up to a max of $150,000.
Multiply by the number of infringements here, and the history of not complying with the license despite many opportunities to do so, and there is no way that this belongs in a court whose maximum potential penalty is $10,000.
Ding ding ding... all the uboot copyright owner needs is a desire to to sue and a lawyer that would take the case on a contingency basis. The company does about 600 million in revenue... so there's a lot of money there.
It's a crazy amount of liability. If a company doesn't comply with the GPL them they don't have a license to the code, and without permission from the copyright owner they're at risk of being found to be infringing. And worse, this risk doesn't go away if the company corrects the behavior (i.e. the period of time where they weren't in compliance with the GPL doesn't just disappear because they are _now_ in compliance).
Multiply by the number of infringements here, and the history of not complying with the license despite many opportunities to do so, and there is no way that this belongs in a court whose maximum potential penalty is $10,000.