Hacker Newsnew | past | comments | ask | show | jobs | submitlogin
Good sales books for hackers?
2 points by maxer on Sept 22, 2009 | hide | past | favorite | 3 comments
bootstrapping a startup can lead pitching and selling services to developers. what books would you guys reccomend?


1. Influence: The Psychology of Persuasion by Robert B. Cialdini

2. How I Raised Myself from Failure to Success in Selling by Frank Bettger

3. The Four Steps to the Epiphany by Steven Gary Blank


read first two already :P

2nd was life changing


1) SPIN selling. period. 2) The Art of Woo 3) Getting to Yes




Guidelines | FAQ | Lists | API | Security | Legal | Apply to YC | Contact

Search: