As it stands, they’re following the common pattern of delivering the Firefox app on a disk image, which, when mounted, uses a background image and alias to the /Applications/ folder to encourage users to copy the app from the mounted image to their startup drive.
I'd bet this pattern would be a whole lot more effective if there were text prompting the user to take this action. It seems like most implementations of this pattern focus on bling rather than usability.
I'd bet this pattern would be a whole lot more effective if there were text prompting the user to take this action. It seems like most implementations of this pattern focus on bling rather than usability.