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I'm interested to see the reactions this will garner from the anti-GMO crowd.


The usual suspects are of course against this, but one of the reasons we started the company was to change public perception around GMOs. The technology has enormous potential to help the world, but it's being held back by public opinion. What's frustrating is that this opinion is basically not based on science or evidence, but is mobilized because people are against things like biotech patents and large companies dominating the food chain. The glowing plant changes that discussion and we hope that people develop a more nuanced and balanced perspective once they have a GMO in their own home.


I can definitely see the potential for greatness that GMOs have. I'm really glad that you're trying to change the misguided public perception around them.


Plus it is harder to tell your kids they can't have glow in the dark plants than GMO food.




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