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This study of the "Wedding Ring Effect" (abstract only) suggests otherwise:

http://www.springerlink.com/content/hn2ufdx4rruyllnc/

The results show that women do not find men signaling engagement, or being perceived as having a partner, more attractive or higher in socioeconomic status. Furthermore, signs of engagement did not influence the women’s reported willingness to engage in short-term or long-term relationships with the men.



Interesting. Another study with a different finding. Now there is some scope for methodological discussion about how the data were gathered and interpreted.




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