Run and avoid games are nothing new at all. Jetpack Joyride is practically the same thing, and it also did very well. It has 50,000,000+ downloads just on google play. This is not a new genre. The helicopter game is one of the first flash games I ever played, and it certainly existed before that too. We already know these kinds of games do well, so what's the surprise here? I don't get it. It's a game mechanic that's done well before and it's doing well again.