The iPod isn't a flop. People I know who got one (including the nontechnical) used it a ton, and it was awesome.
The iPhone isn't a flop. Same story, everyone I know who got it loved it.
My parents got an Apple TV, after enjoying their iPods and iPhones. As far as I know they haven't used it since the first week, and after seeing them try, I don't blame them. The problems that the Apple TV is trying to address are real, but IME it's not there yet.
On the other hand my father has been consistently using his Apple TV non-stop since last christmas. I didn't even have to instruct him on how to use it aside from a 5 minute intro course.
I've heard similar rave reviews from 3 people over 60 about how great the Apple TV is. None of which I would position as tech-savvy.
The iPhone isn't a flop. Same story, everyone I know who got it loved it.
My parents got an Apple TV, after enjoying their iPods and iPhones. As far as I know they haven't used it since the first week, and after seeing them try, I don't blame them. The problems that the Apple TV is trying to address are real, but IME it's not there yet.