4) It annoys the people who do use your product especially if they were already ...

		rogerbinns on May 20, 2013 \| parent \| context \| favorite \| on: Google Checkout will be retired, transition to Goo... 4) It annoys the people who do use your product especially if they were already happy with it. Chances are they were the early adopters and evangelists. Their voices are what leads to #2 amplifying the actions.