To me it's about showing what you can actually do. I can list anything on my resume but how can you tell if I actually have the skills? To me things like this, github, the make festival etc are the resume of the future.
Hey, co-founder here. Well put! That's pretty much our vision here; we want people to be able to self-certify their knowledge/learning/expertise by uploading proof of learning onto the certificate itself for all to see - the learning itself is what we should judge learners on, not a grade. This way all learning can be credible on your CV, not just that which was done within a school/institution. Check out http://www.accredible.com/3 for an example of a Cert I made for a Coursera course I did!
Cool! I'd done this Gamification course too, though I had enrolled in a lot of other courses as well, so I couldn't keep up with all the deadlines and didn't earn a certificate.
I think the best part is the fact that demonstrating your knowledge/understanding that occurred throughout your learning journey is being utilized to gain a more complete certification. This way, the learner can focus on the learning itself!