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I find this discussion very interesting. I have been working on a series of educational apps (game-ish) for children, mostly for iOS now. I can't bring myself to place ads on these apps or otherwise monetize other than simply selling them for a fixed price. One approach I have taken is to have some of the apps available for free while the others are not. The theory being that the free apps might drive customers towards the paid apps. Too early to tell if this is a good strategy.

In reading this my concern is almost exactly that of the author. I am interested in creating reasonable long-term revenue sources. They don't have to be hits, all they need to do is trickle in a reasonable level of income per month at a reasonably consistent rate. I'd be interested in hearing from others who have done this and their opinions on the best approaches to making this happen.



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