There are certain applications that I'm frequently using to resolve a problem (say I just found out a bill is overdue) where I really feel under the gun and I find it astonishingly annoying to have to close a large number of dialogs telling me about new features.
A human being with some empathy might realize that you're initially in a state where you're not receptive to a message and later realize you are.
If I got a popup advertising a new feature after I completed a task I'd be a lot more receptive to it, particularly in that I'd be feeling the glow of having completed a task, being satisfied with the product, and not feeling so pressured, having some headspace to learn about a new feature.
A human being with some empathy might realize that you're initially in a state where you're not receptive to a message and later realize you are.
If I got a popup advertising a new feature after I completed a task I'd be a lot more receptive to it, particularly in that I'd be feeling the glow of having completed a task, being satisfied with the product, and not feeling so pressured, having some headspace to learn about a new feature.