This might be the answer. It is not that the language became more popular, but rather the search keyword ada...
> This Month's Changes in the Index
> William Herrera told us that programming language ADA might have been boosted in the TIOBE index because of the Ada Lovelace architecture of NVIDIA. For this reason we have added "-NVIDIA" to Ada's search term. As a consequence, Ada dropped from position #9 last month to position #13 this month.
Unfortunately the author of the TIOBE index has obeyed too quickly to what Mr Herrera told him. The hits about that "Ada Lovelace architecture" are a negligible part of the hits you get with: +"Ada programming" +"nvidia". The lions' share is about Nvidia's own usage of the Ada language. Those hits should be counted of course.
- the Alire crate system
- Nvidia's own usage of Ada
- lots of sleeping military projects that were awaken in recent years
- the success of Python which is strongly inspired by Ada