Thinking Machines was chosen over the Cray because they had more visual appeal. Sheryl Handler the CEO had (has) a real flair for and it showed; they were neat looking machines
The Cray machines looked more like an airport seating area. Or with later models, obstacles in a laser tag arena. While the Thinking Machines with the moving LEDs looked alive, almost like it was designed to be a character in a movie, which they became.
