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"Trustworthiness" of the reviewer is always difficult, especially with movie reviews, because there's never any accounting for taste.

I find it hard to rely on aggregated ratings for that reason.

When it came to picking movies to watch, I used to love watching Siskel and Ebert, because I knew their tastes.

If only Siskel (whose tastes were more like mine than Ebert's) gave a thumbs up, I knew there was a pretty good chance I'd at least think the movie was "ok". On the other hand, I'd be less likely to give a movie a chance if only Ebert gave a thumbs up.

These days, what I have to do is go to Rotten Tomatoes and take a sampling of four or five reviewers that I trust/like (which actually includes Roger Ebert and a few of the people he used to have as guest reviewers on Ebert & Roeper) and base my decision on that.



Human curation is still the state of the art; computed curation is a miserable failure that utterly fails to capture my tastes. It's trivially easy to guess what iTunes or Netflix will recommend to me, which indicates to me that the decision taken is tautological.

The goal of a recommendation system should be to expose me to things I wouldn't be likely to find by myself.




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