Now imagine a celebrity appearing on the network. Suddenly there is a ton of people who want to know which events the celebrity is attending. And what pictures the celebrity shares. And what opinions the celebrity holds.
Then someone discovers that they can attract a lot of followers by posting not only about events they attended, but also cat pictures and funny jokes.
Hello, mentions, retweets, tags, and other ways of mass broadcasting. Hello interactive drama machine.
To avoid this, you have to actively resist broadcasting, force the users vet their subscribers, etc. All this works against the network effects, and thus against the money-making potential of the service.
Now imagine a celebrity appearing on the network. Suddenly there is a ton of people who want to know which events the celebrity is attending. And what pictures the celebrity shares. And what opinions the celebrity holds.
Then someone discovers that they can attract a lot of followers by posting not only about events they attended, but also cat pictures and funny jokes.
Hello, mentions, retweets, tags, and other ways of mass broadcasting. Hello interactive drama machine.
To avoid this, you have to actively resist broadcasting, force the users vet their subscribers, etc. All this works against the network effects, and thus against the money-making potential of the service.