I think a fair bit of it depends on your needs for moderation, and what you're comparing to.
When you say you're not seeing a lot of engagement with FB/Livefyre, were those sites seeing engagement before with a worse commenting system?
We switched ForeignPolicy.com over to livefyre from the Drupal built-in system and saw a big increase in participation, both in average comments per article and the number of multi-message 'conversations' that people were having in the comments section. That said, we already have an engaged audience, and a big chunk of the benefit may have been new moderation tools that let us reduce spam/trolls.
I don't think that any system will create engagement out of thin air, except in the rare case of a site with a rabid fan base and no commenting/forum system, but i'd argue that systems like disqus and livefyre make people more likely to jump in because they don't need to create an account with you.
When you say you're not seeing a lot of engagement with FB/Livefyre, were those sites seeing engagement before with a worse commenting system?
We switched ForeignPolicy.com over to livefyre from the Drupal built-in system and saw a big increase in participation, both in average comments per article and the number of multi-message 'conversations' that people were having in the comments section. That said, we already have an engaged audience, and a big chunk of the benefit may have been new moderation tools that let us reduce spam/trolls.
I don't think that any system will create engagement out of thin air, except in the rare case of a site with a rabid fan base and no commenting/forum system, but i'd argue that systems like disqus and livefyre make people more likely to jump in because they don't need to create an account with you.