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That’s exactly the problem. The discounts are there to make you buy larger packs and the process of items are designed to not fit neatly into the pack sizes.

Guild Wars 2 doesn’t do that. 5$ is always 400 gems and items cost multiples of 100 gems usually. You can also convert gems into gold (the ingame non store currency) and vice versa.

It’s basically an abstraction over the real life currency to decouple the real money aspect from the actual store. Nothing more.

In comparison, most mobile games try to make this as obfuscated as possible to squeeze as much money out of customers as possible. Basically following the patterns that I was warned in school about regarding drugs. First hit is cheap or even free but once you’re a regular things get more expensive.



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