> Actually, they design for the average behavior of the average person.
They're generally designed for engagement. Nobody is particularly asking for this type of experience it's just that Tiktok has discovered the most addictive - eh hum, I mean engaging - experience thus far. So they're being copied.
Netflix is a little different though as if people open the app and always see the same top titles listed due to it being an alphabetical index, then they quickly think nothing new is ever there. Or, it's too hard to find. So they're tricking people into thinking there's a bunch of fresh/good content. There's also a cultural phenomenon where everyone discusses "what shows have you been watching lately?" so the Trending aspects of their recommendations is to help people get on board with the trend; and, to push momentum and create the trend too obviously.
They're generally designed for engagement. Nobody is particularly asking for this type of experience it's just that Tiktok has discovered the most addictive - eh hum, I mean engaging - experience thus far. So they're being copied.
Netflix is a little different though as if people open the app and always see the same top titles listed due to it being an alphabetical index, then they quickly think nothing new is ever there. Or, it's too hard to find. So they're tricking people into thinking there's a bunch of fresh/good content. There's also a cultural phenomenon where everyone discusses "what shows have you been watching lately?" so the Trending aspects of their recommendations is to help people get on board with the trend; and, to push momentum and create the trend too obviously.