I think Asana is a solid product. Their long-term vision seems similar to ours - new category of business software covering all employees who do project/task-oriented work (developers, operations, marketing, product management, legal, etc..), that individual contributors actually enjoy using.
Our strategy on how to get there is completely different. Unlike them we provide the vertical functionality individual groups (like software developers, product managers, IT, etc.) need in addition to common horizontal task management. And we expect to be best-of-breed in the verticals we cover.
One vertical they do cover much better than Acunote is personal productivity using GTD. We focus on groups.
For larger companies we also have a really strong focus on data-driven management - letting you manage the whole company using data not politics. I haven't seen Asana offer analytics, but that's probably just a question of time. It's a smart play to focus on getting basics just right first.
Our strategy on how to get there is completely different. Unlike them we provide the vertical functionality individual groups (like software developers, product managers, IT, etc.) need in addition to common horizontal task management. And we expect to be best-of-breed in the verticals we cover.
One vertical they do cover much better than Acunote is personal productivity using GTD. We focus on groups.
For larger companies we also have a really strong focus on data-driven management - letting you manage the whole company using data not politics. I haven't seen Asana offer analytics, but that's probably just a question of time. It's a smart play to focus on getting basics just right first.