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Nice, maybe they can hire some humans to write more explanatory website text, documentation, pricing information—better yet, anything on their website.

Elastic.co is the #1 example we use with our clients when we want to show how 'vague websites make you lose clients.' We show them the website and ask, 'What do you think of this company?' and 'What do you think they are providing as a service?' Not a single client, including tech-savvy ones, has been able to answer.

Elastic.co is probably one of the worst websites that somehow gained popularity despite its crappy pricing model and support. Their documentation assumes you already know everything about their weirdly vague services and have in-depth knowledge of server infrastructures.

To anyone who works for them: If you're reading this, know that your website is so terrible that it became our first example of a crappy company.



I assumed that "website that tells you nothing" was a deliberate thing, presumably because somehow they make more money as a result. It seems to be the rule more than exception.


I can't think of any company does that and makes money. Imagine Apple doing the same, they'd go bankrupt.


Well at least now you know one, elasticsearch.




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