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I’m not sure I understand the paranoia that Apple is secretly storing your data. Sure they could secretly do so but it doesn’t make any sense. Their whole schtick is privacy. What would Apple benefit from violating what is essentially their core value prop? They’d be one whistleblower away from permanent and irreparable loss of image.


Theyre not secretly. They are. They admit it.

The question is, is it encrypted E2E everywhere, how controlled is it on device, how often is it purged.

The ubiquity of cloud means theres a huge privacy attack.surface and unclear how much ofvthat is auditable.

Lastly, theres no reason to think Apple will avoid enshittification as the value of their ecosystem and users grow.

Just takes one bad quarter and a greedy MBA to tear down the walls.

Past privacy protection is no Guarantee of future protection.




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