After reading the article twice I'm not sure where the title comes from since that claim is never made.

Also not sure why The Fancy is touted as a David to Pinterest' goliath. The Fancy has 18M in funding from Andreesen Horowitz and has a pretty darn stellar board (Jack Dorsey, Chris Hughes, etc).

Yup, that pissed me off. $18 million is a warchest. I wanna hear about the dude who bootstrapped it to 500,000 users while working on a day job.

Way to linkbait that post title. Revenue from either company isn't mentioned in the article.

The light switch as a key holder is an interesting idea. But I think the keys would scrape against the wall over time.

Anyone managed to get pass Fancy's signup? At 18M funding, why nothing happens when I press the signup button?