> Nobody seriously uses AWS/GCP/Azure to have a couple VMs or dedicated servers alone.
Hmm, anything that doesn't have insanely huge traffic and requirements does, and in those cases the major cloud vendors are still cheap and easy enough for those use cases.
Hetzner seems to fit the "not big enough to get major discounts and support but large enough to have considerable cloud bills" customer and that is fine.
Amazon for example tries to capture these with the Lightsail offering [1] which is a separate product from the typical AWS offering (even though of course it runs on AWS but that doesn't matter in this context). No need to go with "raw" EC2 which would make things more complicated and more expensive if all you want to have is a couple VPS.
Hmm, anything that doesn't have insanely huge traffic and requirements does, and in those cases the major cloud vendors are still cheap and easy enough for those use cases.
Hetzner seems to fit the "not big enough to get major discounts and support but large enough to have considerable cloud bills" customer and that is fine.