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I think 1/59th the price is clearer than 59x cheaper. In 59x, what is the x for? Multiplication? What is being multiplied?

"1/59th the price of AWS" is clear because you take the price of AWS and multiply it by 1/59. Probably more clear would be "1.7% the price of AWS".

When I think there's an opportunity for misunderstanding, I point it out. I don't think I'm more likely to misunderstand something than the average person, but I am more likely to speak out if I see something potentially confusing.

I would be interested in seeing a poll where we ask people to estimate "59x cheaper than $200", vs "1/59th of $200" vs "1.7% of $200". Obviously the last one is easiest to do exactly in your head, but we can still get a fair comparison by just seeing whether people are at least in the neighborhood vs way off.

I would also like to see it with 2x, 1/2 and 50%.



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