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This graph:

http://d2o7bfz2il9cb7.cloudfront.net/main-qimg-c18ef2d8f8bd7...

is showing exactly the reason Craigslist is doing well.

Each of the alternatives displayed represents a specialized, vertical solution for just one (or a couple) of the categories offered by Craigslist, There is no way that Craigslist could compete head to head with every one of them anyway, at best they could choose a couple of categories and build new products focused on them.

Instead they are choosing to be a general platform.

Nothing lasts forever, and no doubt Craigslist will fade away over time, as will facebook, myspace and Windows itself, but in the meantime they are pretty well positioned, providing a 'good enough' solution for a wide range of categories is just as reasonable as providing a targetted solution to a specific category.

What they would absolutely fail to do is provide an excellent vertical solution for every category they offer,

Which means those competitors on that graph would still exist even if Craigslist improved its site, and probably they would still be doing well.



I completely agree. I'm surprised at the level of negativity towards CL here. I would expect a community of hackers to recognize a highly generic solution like CL when they see one.

The only critique I would give is that if CL were really trying to be a generic platform that does a decent job at solving a myriad of problems, then they should open themselves up and have an official API. Right now all of the CL mashups do some kind of scraping to get their data.


You know, that's a really good point. I may go straight to StubHub if I'm really into seeing ballgames, but am I really going to remember the hot new startups focusing on apartment rentals, spa services, or used car parts? No, I'm just going to Craigslist for any of my peripheral needs.


Exactly, the inability to remember 50 specialized marketplaces means that CL's position is pretty much secure.




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