The internet itself needs to be the platform that is neutral, and then allowing the freedom of people to have private corporations - "digital land" they own - and can therefore moderate how they choose to govern, thereby giving individuals the freedom to decide who they use, give their attention to, and support financially.
There are separate issues like economies of scale that don't allow a completely level playing field - however a monthly UBI where part of it is required to be allocated to be used for digital services (e.g. pay for Facebook vs. being bombarded by manipulative ads) would allow everyone to afford costs of bandwidth-CPU usage etc to take that burden off of private companies and would level the playing field.
Similarly these massive platforms like Facebook wouldn't have grown to their scale if people's data and networks were completely mobile with no friction, therefore it would be a competitive battle based on governance and not merely difficulty, laziness, leading to strong defensible network effects.
There are separate issues like economies of scale that don't allow a completely level playing field - however a monthly UBI where part of it is required to be allocated to be used for digital services (e.g. pay for Facebook vs. being bombarded by manipulative ads) would allow everyone to afford costs of bandwidth-CPU usage etc to take that burden off of private companies and would level the playing field.
Similarly these massive platforms like Facebook wouldn't have grown to their scale if people's data and networks were completely mobile with no friction, therefore it would be a competitive battle based on governance and not merely difficulty, laziness, leading to strong defensible network effects.