the number of fitbit owners <<< number of google identities (for search traffic)
and
data and location from fitbit owners < what they can already get from the andriod phone.
I get the point you are making, I am not denying there is value, but it is a stretch that it is all about data.
In fact, I have heard about companies who had ties with Fitbit to sell location data to third parties. I would much rather have Google be that arbitrator.
and
data and location from fitbit owners < what they can already get from the andriod phone.
I get the point you are making, I am not denying there is value, but it is a stretch that it is all about data.
In fact, I have heard about companies who had ties with Fitbit to sell location data to third parties. I would much rather have Google be that arbitrator.
I don't work for Google or Fitbit.