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Real question - is it dynamic ads that bug you, or the implication that there is some personal tracking motivating the dynamic ads (rather than, say, calendar based ad buys or impression limits)?


Neither. It’s the implication that the show I’m listening to might be subtly varying their content based on whatever metric. Imagine the next cambridge analytica making a podcast app and doing their facebook shenanigans with the news show you trust.

I don’t care about the ads much but they’re impossible to distinguish from content, for those who would wish to do this.


That's a novel concern, at least to me - and it's not clear to me that we have seen any examples of _content modification_ based on psychographics. Curation and promotion based on targeting seems plenty pernicious at least at the moment.





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