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How is it harder to prove? It's completely provable and even a huge complaint of developers of the platform.

Everyone expects free/0.99 apps and it costs way more to produce and support them.

Apps, before we had an app store, were absolutely more expensive than this.

Which apps are expensive?

Not to defend Apple here, but when the store was introduced people didn't mind the 30% hit because: 1. Credit card processing wasn't as easy as it is today, and the store takes care of all that 2. Store hands distribution and listing

Before the app store we actually had to go to a physical store to buy software. Sure some you could buy online but really not all that much (comparatively) and discoverability was basically "hope someone with a big blog or CNET review it".

Of course now it is difficult to be discovered because there's tons and tons of other things out there. CC processing is not difficult and there are companies like Stripe that you can go through... etc.



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