I don't find NetFlix compelling because after I watch great movie X the service cannot recommend me another movie that is of the same caliber.
Also, there are a lot of independent movies and TV shows on NetFlix. And they suck. Horrible acting and plot but the cover is sometimes good enough to trick you into wasting time taking a look.
> after I watch great movie X the service cannot recommend me another movie that is of the same caliber
Statistically, after viewing a great movie the next one will be rated as less satisfying. We build up our expectations to a level that is not in sync with reality. This psychological insight was used at one of the early Netflix challenges by one of the top contestants.
Also, there are a lot of independent movies and TV shows on NetFlix. And they suck. Horrible acting and plot but the cover is sometimes good enough to trick you into wasting time taking a look.