I am so tempted to reply with a BS. Because this is a super hard problem, with hundreds of edge cases making it even harder, some tried to solve it in the past, with underwhelming results.
Declaring BS on what, TruePic as a business? The general problem is very hard, but the specific problem of taking photos with smartphones is tractable. Their approach makes sense, and in some cases can be made much easier with access to platform (e.g. android, ios) device verification. This is just the beginning of the broad adoption of identity verification services.
I am curious to know more about this space because it's all very new to me. What failed solutions were tried in the past? Which issues does Truepic fail to address? And is it even possible to address these failures?
Truepic doesn't solve the problem of you taking a picture of your neighbors flooded basement or broken windshield. GPS can't fix the problem as its not accurate enough, and for quite a few places is not odd if you park somewhat close to your neighbors house.
Yes, this is utter BS, sorry.