> Few people have activated a skill or ordered something.
As far as I know, I cannot enable a skill on my echo dot itself. I have to do it through the app. This is friction that I don't need to tell you is bad for engagement. I wager Amazon's first mover advantage is very much over stated.
I don't mind that so much. My issue with skills is that there is a very limited number of incantations that I can keep in my head to summon the correct behavior from Alexa.
As far as I know, I cannot enable a skill on my echo dot itself. I have to do it through the app. This is friction that I don't need to tell you is bad for engagement. I wager Amazon's first mover advantage is very much over stated.