There is money in tech so women have an interest in playing victim to gain advantages. There are also a few males who hope to gain status for themselves and securing their own position by taking the women's side (while keeping other men down).
Men who play (or are) victims on the other hand are generally ridiculed or ignored, so there is no advantage in doing so.
Scores lower on goodwill points. Diversity is often used as a marketing tool.
Mind you, that industry needs a lot more men - nurses move people around, people are heavy, and nobody's denying that generally, men can lift more weight than women. That's a much more obvious biological distinction than in the more brainy areas like STEM.
How about female coal miners? Female construction workers?
This isn't about fairness it is all about browbeating people from a perceived moral high ground so that wages can be lowered for all (more supply of programmers = lower cost). The "useful fools" here likely have the best intentions but are being used by people without good intent.
Because programming pays higher. That's the response you eventually get from the feminist folks. I do believe this gender gap thing is good intentions, but there's just an enormous huge colossal amount of ignorance in the general effort itself and its perpetrators. The emotion-drivenness of the online audiences is not helping either.
