Curious why with bitly and others as main competitors. I looked at your project and doesn't seem to pack anything more than bitly for example and their free plan is somewhat ridiculous.
1. Bit.ly (and goo.gl) make their statistics public by default. Some people want private statistics. Our stats are always private.
2. We allow you to use your domain with our platform. You don't need an exclusive domain, you can use any domain you control. We just require a directory prefix (ex: youdomain.com/x can be a base for all Taveo links).
We have other features: conversion tracking, link routing (A/B testing, geoloc, etc.) a good API, ability to download raw data, etc) but 1. and 2. are big selling points. Bit.ly's free plan also only offers basic analytics, we have the full package.
