I had to stop reading this tripe when I came across "Cookies are stealthily slipped into your laptop like roofies into a margarita."

Seriously? Yellow journalism much? Ugh.

That line was pretty sick. But the article did remind me of something that happened when using google yesterday - not gmail I should add.

I was searching for a news site from another country. Soon after Google was hitting me with ads about meeting a guy from XYZ country (the one I queried.)

They basically assumed my ethnic origin. And my sex, and failed on both. But it did suggest that previous search terms were being used to target later adverts at me, which was quite sneaky nonetheless.

How do you know Zappos is great? When it has become an alternative to having sex with your girlfriend.