It's pretty simple really, most people can't follow a complex plot. For a big blockbuster movie to make money it has to attract the widest audience possible, and that requires dumbing it down so the average person can follow along and not get confused.
This technology however, once it becomes more widespread and cheaper, will enable future movies to be made so cheaply that it'll become profitable to chase the more targeted audience. You can't make a smart movie for 300 million dollars, you'll lose your ass; there just aren't that many smart people out there that would appreciate it.
But when you can eliminate the actors, and their salaries, and just CG everything and hire a bunch of voice actors, and get that 300 million movie down to 1-10 million, then you can target highly selective audiences with something aimed directly at them profitably.
Take for example Man From Earth http://en.wikipedia.org/wiki/The_Man_from_Earth shot for 200k, exactly the opposite of Avatar, virtually no budget and a fantastic plot. A movie I loved but couldn't get most people to sit through if I tried, they just wouldn't appreciate the plot and would complain about how cheap it looked.
I loved Avatar by the way, but not for the plot, it was exactly as weak as I expect all blockbuster plots to be, but it was fucking beautiful visually and technically stunning.
This technology however, once it becomes more widespread and cheaper, will enable future movies to be made so cheaply that it'll become profitable to chase the more targeted audience. You can't make a smart movie for 300 million dollars, you'll lose your ass; there just aren't that many smart people out there that would appreciate it.
But when you can eliminate the actors, and their salaries, and just CG everything and hire a bunch of voice actors, and get that 300 million movie down to 1-10 million, then you can target highly selective audiences with something aimed directly at them profitably.
Take for example Man From Earth http://en.wikipedia.org/wiki/The_Man_from_Earth shot for 200k, exactly the opposite of Avatar, virtually no budget and a fantastic plot. A movie I loved but couldn't get most people to sit through if I tried, they just wouldn't appreciate the plot and would complain about how cheap it looked.
I loved Avatar by the way, but not for the plot, it was exactly as weak as I expect all blockbuster plots to be, but it was fucking beautiful visually and technically stunning.