Some algorithms to detect users consistently giving bad answers, but in general it is easy enough for users to give correct answers. Check out the response time histograms on the example surveys.
We also have a whitepaper here comparing our results to other survey providers and known results: http://www.google.com/insights/consumersurveys/static/consum...
Some algorithms to detect users consistently giving bad answers, but in general it is easy enough for users to give correct answers. Check out the response time histograms on the example surveys.
We also have a whitepaper here comparing our results to other survey providers and known results: http://www.google.com/insights/consumersurveys/static/consum...