Hi Josh - I picked up your book after seeing the review and was really impressed with the high marks from everyone! I have started working through the book, but I am having a hard time applying towards my domain - which is to create audiovisual art and hopefully be successful in selling it. The steps in the book seem primarily focused toward creating a project that fits in business or traditional job culture.

I could come up with "problems" around this artistic space, but that defeats the drive to create the art. The real struggle in applying this method is that I don't see creating art as "solving a problem" that other people have.

Do you have any suggestions for modifying the initiative method to fit my area? Thanks in advance!