if a component is core to your strategy or product then by all means make sure it's rock solid.
but if you're iterating on your product and you don't know which feature is going to be used then don't waste time perfecting it.
we put together in days products that we shutdown in 3 months, we would have never been able to move at such speed if we took our time plan, design, develop ...
and business people do come with a lot of things that go nowhere (depending on your company sales culture of course and product maturity)
if a component is core to your strategy or product then by all means make sure it's rock solid.
but if you're iterating on your product and you don't know which feature is going to be used then don't waste time perfecting it.
we put together in days products that we shutdown in 3 months, we would have never been able to move at such speed if we took our time plan, design, develop ...
and business people do come with a lot of things that go nowhere (depending on your company sales culture of course and product maturity)